Diana Lucaci True Impact

Diana Lucaci

Diana Lucaci is the founder and CEO of True Impact, Canadian chair of the Neuromarketing Science and Business Association (NMSBA), named Top 30 under Thirty by Marketing Magazine and winner of the Best in Class research award, from the Marketing Research and Intelligence Association (MRIA). True Impact’s mission is to humanize marketing with brain science, having helped clients including¬†Canada Post, Colgate-Palmolive, Yahoo Canada, DDB Group, Plastic Mobile, and many more. She holds a degree in neuroscience and psychology from the University of Toronto.

Twitter: @DianaLucaci


A Neuroscience Perspective on Mobile-Conversion Drivers

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